The sea is a treasure that belongs to everyone. The sea is where life began, and it still thrives there today. The sea is a world that is still largely unknown, but its importance to our planet is undeniable. That’s why we aim to share fascinating facts about the sea from a fresh, fun perspective—so that more people can discover its wonders and grow to love it too!"
Official FURUNO Ambassador
Captain Sakana Kawachan
He shares the wonders of the sea through fun events and his blog.
Let’s all learn to love the sea more and more!!
Official Ambassador Captain Sakana Talk show & Workshop
Official Ambassador Captain Sakana Talk show & Workshop
To help everyone feel more familiar with the sea, we hold events at different locations together with Captain Sakana, Official FURUNO Ambassador. Under the theme of, "If children develop a love for fish, they will take good care of the sea," he uses quizzes and workshops about familiar fish to teach children about the amazingness and fun of the sea.
Click the button to learn more about this initiative (Japanese only).
An environmental learning event with the theme of "sea" held at an elementary school in Nishinomiya City (Kansai, Japan)
An environmental learning event with the theme of "sea" held at an elementary school in Nishinomiya City (Kansai, Japan)
In the summer of 2022, two elementary school students who participated in an event hosted by our company learned about the charm of the ocean and environmental issues, and directly approached the principal of their elementary school, saying, "I want everyone at school to know about this, not just us."
Their passion sparked the beginning of a new initiative: an environmental learning event designed to bring their vision to life.
Click the button to learn more about this initiative (Japanese only).
An annual event! In-house market full of fresh seafood
An annual event! In-house market full of fresh seafood
FURUNO was the first company in the world to commercialize the fish finder. Building on our strong relationships with the fishing community, we invite members of the Japan Fisheries Cooperative to our headquarters about twice a year to sell fresh seafood like crabs, tuna, and squid right inside our company building. These events not only offer a taste of the ocean’s bounty but also spark meaningful conversations and deepen appreciation for the sea, inspiring a stronger connection and a shared commitment to protecting it.
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JIB, Nishinomiya Hankyu, and FURUNO create an Original Collaboration Bag
JIB, Nishinomiya Hankyu, and FURUNO create an Original Collaboration Bag
JIB, a Nishinomiya bag producer operating since 1978, Nishinomiya Hankyu, a department store with roots in the region, and FURUNO have teamed up as a three-member partnership to make an original collaboration bag. With a yacht sail cloth embedded in the design of this JIB bag, it is an item that promotes the amazingness of the sea.
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Company commercial "Sea Loving People Version" —Protect the Sea We All Love!—
Company commercial "Sea Loving People Version" —Protect the Sea We All Love!—
We produce company commercials to share FURUNO’s story and strengthen our bond with customers. Campaigns like the 'Sea Loving People Version' and the 'Dog Version' reflect our deep affection for the ocean and our commitment to its protection. Guided by the belief that 'If everyone loves the sea, everyone will take care of it,' FURUNO embraces fun, community-driven initiatives to safeguard marine environments. Because building a sustainable future starts right in our own neighborhoods.
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Connecting all players in the fishing economy by showcasing fish sellers from every region of Japan.
Connecting all players in the fishing economy by showcasing fish sellers from every region of Japan.
Harnessing the network of FURUNO, which deploys sales offices all over Japan, we created a spot to introduce client fish sellers in regions all over Japan who we have relationships with and the attractive marine products handled there. At FURUNO, we always want to cherish our close relationship with fishermen at all times. And we always want delicious fish to reach the homes of as many people as possible.
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Children’s cafeterias –Supplying the deliciousness of fish to children through the FURUNO network–
Children’s cafeterias –Supplying the deliciousness of fish to children through the FURUNO network–
FURUNO has hubs in fishing harbors nationwide and deep ties to individuals involved in the fishing industry, and we have begun supporting children’s cafeterias. Under the motto of, “putting smiles on the faces of both children and everyone involved in the marine product industry,” we are propelling an initiative that links people to people. By inspiring children to like fish even more, we want this to be an initiative that invigorates the bonds between fishermen, the community, and families.
Click the button to learn more about this initiative (Japanese only).
Official company note in Japan "Umi no Oto" (Melody of the Sea)
Official company note in Japan "Umi no Oto" (Melody of the Sea)
The sea supports bountiful lives for us through its many gifts including the fishing industry, marine transport, and leisure. And FURUNO also owes its existence and growth to the sea. We are always pondering what we can do to make sure this sea is always beautiful, and can continue to be a habitat to diverse life.
Click the button to learn more about this initiative (Japanese only).
